The best workplace environment for a real estate agent is one where they feel aided and facilitated to bring in more business for the company. Specifically, the secrets to an exceptional work environment for real estate agents is one where they can reach their full potential.
A great agency should recognize the unique conditions under which every real estate agent works. The work environment should be as conducive and flexible as possible. Besides, the agents should be incentivized to set goals and meet them. Facilitating them when inspecting and showing properties to potential buyers is critical to the success of their work.
Here are the six secrets to a great work environment for real estate agents:
1. Interpersonal Relationships are Encouraged
Real estate agents are continually interacting with sellers, buyers, and fellow agents. This is a highly interactive business where deals are closed based on trust, honesty, and integrity. Clients want to feel a real estate agent values them and that they are not just after their business.
To foster these qualities, employers need to provide real estate agents with relevant communication tools. Regular communication between real estate agents and their clients is critical. They may have to write weekly letters, email, or call up clients on their phone. A work environment that makes it easy for real estate agents to keep clients happy and informed is, therefore, essential.
2. Teamwork is Encouraged and Fostered
The work environment for real estate agents involves lots of teams. A work environment that encourages them to work as part of a team or in a group promotes healthy competition and teamwork. Besides, working as a team provides room for mentorship and training, especially for new real estate agents in need of hands-on learning experience.
At the end of the day, the goal of a real estate agency is to build their clients’ base and nurture relationships with them. If done right, this becomes a basis for future referral businesses. This is best achieved in a team environment where everyone works for the benefit of all.
3. Work Conditions are Conducive
The work environment for a real estate agent takes place in both indoors and outdoors. They work indoors when drafting contracts and all manner of paperwork. At other times, they are out and about meeting with potential clients and inspecting and showing properties. They may also be involved in staging homes and organizing open days where clients can come in for a ‘lived-in’ feel of a home they are interested in.
There are a lot of logistics involved in these events. For instance, the agency should provide them with a vehicle to facilitate their outdoor activities. At the office, they should have a comfortable workstation where they can file reports and draft contracts, among other administrative tasks.
4. Realistic Performance Goals are Set
Real estate agents work best in an environment where realistic performance goals are set. To achieve set goals, you need to be extremely careful since errors or sloppiness could cost clients, and the agency, a lot of money. You should also be extremely accurate when preparing contracts and other repetitive tasks. Understanding that the decisions you make will impact clients and the agency one way or the other is critical.
Where in doubt, contact your supervisor for advice before making important decisions. The work environment should make it easy for you to meet weekly deadlines and complete your daily tasks without too much intervention from your supervisor. Competition between agents should also be encouraged, and stellar performance rewarded. In addition, make sure salary expectations are realistic as well, and there may be months where commission goals aren’t reached. For these instances, the agents can rely on commission advancements to make money.
5. Stick to a Flexible Work Schedule to Accommodate Clients’ Availability
The work environment for real estate agents can be highly disruptive. It is essential to have a weekly work schedule that you adhere to. Whether you work part-time or full time, make sure you don’t overwork yourself. Up to 40 hours a week is recommended. These hours could be spread out depending on when most of your clients are available to meet with you.
For instance, most clients are available in the evenings after work and during the weekend. Schedule your work week so you can meet them at their convenience, of course within reason.
6. Keep them Motivated
It can take months for a real estate agent to close a deal. During this dry spell, some get demotivated and give up. In fact, 87% of new real estate agents give up in their first five years. An agency needs to keep encouraging their agents. Remind them that the business is rewarding for those who stay the course and are patient enough to wait for a delayed payday.
As a real estate agent, understand that the markets are highly volatile and that clients can at times be demanding. Be self-driven and self-motivated, and take disappointments in your stride. Don’t be disappointed when some of your colleagues appear to close deals effortlessly. Stay focused, motivated and seek to accomplish your daily, weekly, monthly, and yearly goals. If you stay the course, somewhere down the line, your payday will come.